The difference in pricing between photographers can be huge — and shocking. It’s common to see it questioned all over the internet.
“I’m looking for an affordable photographer.”
“Can someone recommend a photographer that doesn’t cost an arm and a leg?”
“How can they charge that much to just push a button??”
Photographers have been trying to explain pricing for a while now. To be honest, I usually gag when they do.
The whole “well, I have to pay rent, buy groceries, pay taxes, buy props, spend time answering emails and driving back and forth to the shoot” spiel isn’t at all helpful. What difference does it make to you, the customer, how many miles your photographer has to drive to the studio or how many hours they spend answering emails? Obviously when a business moves into the professional realm, there will be more cost involved than a photographer who’s taking pictures in their back yard. But that still doesn’t explain why one photographer can charge 10x as much as another.
In the end, it’s actually pretty simple.
You can pay to have someone hold a camera and push a button for you. That’s “affordable.” It’s low cost because it’s something anyone can do, including your grandma. Having expensive equipment or website fees doesn’t change anything about a person holding a camera and pushing a button.
However, if you want someone who will SEE all the things that you would never notice, and who can photograph those things in such a way that the resulting images are evocative in magical way, you’ve crossed over the line from “camera holder” to “artist.”
An artist can open your mind and heart to things you wouldn’t have ever experienced on your own. That’s a priceless gift. It’s like the difference between having a stuffed Mickey Mouse toy, and getting to see the REAL Mickey Mouse at Disney World. There’s just no comparison.
If it means a lot to you to live to the fullest, to explore your existence, to know yourself better, then working with a photographer who has mastered the artistry of the medium is worth it. Whatever cost they charge is absolutely worth it — even if it’s thousands of dollars, that’s truly a very SMALL price to pay when you consider what you get in return. Again it’s like a trip to Disney. Does the price even come close to the value of seeing your kids swept up in the magical experience of a lifetime? I’m pretty sure parents everywhere would willingly pay 2 or 3 times more to give their child that meaningful of an experience.
So there you have it. That’s the “secret” to why price varies from photographer to photographer. The ones who charge more do so because they can provide you with so much more than just photos. There’s no right or wrong decision when it comes to choosing a photographer to hire. There’s just the best decision for you and your needs.
If you’d like to have prestige, emotional, artistic photography experience that might just change you for the rest of your life, I’d love to create something magical for you. Please get in touch so we can chat about the details!! <3